About attitudes and perceptions: finding the proper way to consider latent variables in discrete choice models

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Author

Francisco J. Bahamonde-Birke
Uwe Kunert
Heike Link
Juan de Dios Ortúzar

Tipo de elemento

Journal Article

DOI

10.1007/s11116-015-9663-5

ISSN

0049-4488, 1572-9435

Abstract Note

We provide an in-depth theoretical discussion about the differences between individual-specific latent constructs (representing attitudes, for example, but also other characteristics such as values or personality traits) and alternative-specific latent constructs (that may represent perceptions) affecting the choice-making process of individuals; we also carry out an empirical exercise to analyze their effects. This discussion is of importance, as the majority of papers considering attitudinal latent variables just take these as attributes affecting directly the utility of a certain alternative, while systematic taste variations are rarely considered and perceptions are mostly ignored. The results of our case study show that perceptions may indeed affect the decision making process and that they are able to capture a significant part of the variability that is normally explained by alternative specific constants. Furthermore, our results indicate that attitudes may be a reason for systematic taste variations, and that a proper categorization of latent variables, in accordance with underlying theory, may outperform the customary assumption of linearity.

Access Date

2015-12-28 21:53:45

Fecha

2015/11/20

Journal Abbreviation

Transportation

Idioma

en

Library Catalog

link.springer.com

Páginas

1-19

Publication Title

Transportation

Short Title

About attitudes and perceptions

Título

About attitudes and perceptions: finding the proper way to consider latent variables in discrete choice models

URL

http://link.springer.com/article/10.1007/s11116-015-9663-5

Attachment Title

Snapshot

Attachment URL

[No URL]

Archivos

Citación

Francisco J. Bahamonde-Birke et al., “About attitudes and perceptions: finding the proper way to consider latent variables in discrete choice models,” Omeka para Cedeus, consulta 23 de enero de 2021, http://pubs.cedeus.cl/omeka/document/63.

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